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京东健康全系AI产品将接入云鹊医APP 向基层医生免费开放

亿邦动力 2026-08-12 17:30
亿邦动力 2026/08/12 17:30

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本文核心信息是京东健康与基层医疗服务平台云鹊医达成战略合作,京东健康全系AI产品将接入云鹊医APP,向全国所有注册基层医生免费开放,最终也会普通患者带来更优质的基层医疗服务。

1. 此次开放的核心产品京东知医是京东健康推出的AI医生工具,已整合超5000万份医学文献、指南资源与超16万种药品说明书,截至合作宣布时已经服务全国超百万医生,完成超2000万次辅助诊疗决策。

2. 京东知医刚完成重大版本升级,新增了适配复杂病例的深度思考模式、覆盖200余项常用工具的医学计算器、服务基层医生科研的科研助手三个实用功能,还接入了权威的中国抗癌协会肿瘤指南,算法能力也完成了升级。

3. 合作落地后,基层患者可以享受更规范的慢病随访、健康监测,也能享受更便捷的购药配送服务,基层购药的便利性大幅提升。

此次京东健康与云鹊医的战略合作,为医药品牌商带来了下沉基层市场的全新机会,涵盖营销、渠道、消费趋势多维度的价值。

1. 品牌营销层面,品牌商可以依托合作搭建的覆盖全国的基层医生网络,开展下沉式数字化学术推广,直接触达基层终端医生,有效解决传统学术推广下沉难的问题。

2. 渠道建设层面,目前京东健康已经实现全国百万自然村庄覆盖,县域当日达/次日达覆盖率提升至87.1%,线下线上渠道下沉的基础已经搭建完成,品牌商可以依托该体系快速完成基层渠道布局。

3. 消费趋势层面,目前基层慢病购药用户三年增长超113%,基层慢病市场已经进入高速增长阶段,品牌商可以抓住这一趋势,依托AI辅诊+慢病管理的链路精准匹配用户需求,提升市场份额。

此次合作搭建了全新的基层医药服务体系,给医药相关卖家带来了明确的增量机会,也给出了业务发展的方向提示。

1. 市场机会层面,基层慢病购药需求高速增长,相关用户数量三年增长超113%,京东健康已经完成全国百万村庄的配送覆盖,县域当日达/次日达覆盖率达87.1%,基层市场的增长基础已经成熟,属于值得布局的高增长增量市场。

2. 模式层面,本次合作打造的“AI辅诊+基层医生+医药供应链”一体化模式,为卖家打通了从基层触达到终端配送的完整链路,卖家可以依托该链路触达海量下沉市场用户。

3. 机会提示:卖家可以抓住本次合作开放的流量机会,接入该体系拓展基层业务,借助AI辅助匹配用户需求,降低获客成本,提升转化效率。

本次京东健康与云鹊医的合作,为医药生产工厂带来了新的商业机会,也提供了数字化转型的参考方向。

1. 商业机会层面,工厂可以依托本次合作搭建的下沉基层医生网络,开展数字化学术推广,直接将产品信息传递给全国基层终端医生,快速拓展下沉市场的销路,打开新的增长空间。

2. 产品生产设计层面,依托AI辅诊和慢病管理体系,工厂可以快速收集基层临床的用药反馈和需求,帮助工厂调整产品研发方向,优化产品设计,让产品更贴合基层用户和基层医生的需求。

3. 数字化转型启示:本次合作采用的“AI+供应链”赋能终端的模式,给医药工厂对接终端提供了新思路,工厂可以依托第三方成熟的AI和供应链能力,快速完成数字化渠道布局,不需要从零搭建体系。

本次合作反映了基层医疗服务行业的新发展趋势,也明确了行业的客户痛点,提供了可参考的解决方案方向。

1. 行业发展趋势:AI赋能基层医疗已经进入落地阶段,AI医疗能力开始向基层医生免费开放,通过后端服务实现变现,AI医疗也已经从通用能力走向细分场景赋能,同时行业开始推动AI医疗能力的标准化评测。

2. 核心客户痛点:基层医生普遍存在复杂病例处理能力不足、复杂医学工具学习门槛高、科研能力不足的问题;药企存在下沉市场推广难的痛点;基层患者存在购药不便利的痛点。

3. 可参考的解决方案:可以整合AI技术能力与现成的基层医生网络,通过免费开放AI工具吸引C端和B端用户,再联动供应链、学术推广、慢病管理等服务实现盈利,构建一体化的健康服务模式。

本次合作为医疗健康平台的运营合作提供了成熟的参考模式,也明确了平台未来发展的方向。

1. 平台合作模式:不同平台可以通过能力互补实现共赢,京东健康输出AI技术和医药供应链能力,云鹊医输出覆盖全国的基层医生网络资源,双方联合打造一体化服务模式,共同变现,不需要各自补齐全链路能力。

2. 平台运营启示:平台可以通过免费开放高价值的核心AI功能吸引目标用户入驻,持续通过功能迭代升级提升用户价值,进而提升用户粘性和活跃度,本次京东知医通过新增三大功能升级,进一步提升了对基层医生的吸引力。

3. 盈利与风险提示:平台可以依托自身用户资源,拓展慢病管理、药品配送、药企学术推广等多元盈利项目,同时要坚持合规运营,合规是平台开展基层医疗服务的基础。

本次合作展现了国内AI医疗产业落地的最新动向,探索了可复制的全新商业模式,具备较高的研究价值。

1. 产业新动向:AI医疗已经从早期的to机构付费变现,逐步探索出面向前端用户免费开放,后端通过供应链、商业服务变现的新路径;AI医疗的技术架构也从被动回答问题升级,升级为可以自主完成长链路临床任务的循证智能体架构,行业也开始从能力建设走向标准化评测体系建设。

2. 全新商业模式:本次合作探索出“AI能力+基层医生网络+医药供应链”一体化的商业模式,通过免费的AI辅诊工具获取基层医生用户,再通过慢病管理、药品配送、药企下沉学术推广实现盈利,解决了AI医疗落地变现难的问题。

3. 可研究的新方向包括:AI赋能基层医疗的实际效果评估、医学循证AI的标准化评测体系建设、下沉市场医疗服务的增长规律、AI医疗的可持续变现模式等。

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Quick Summary

This article covers a new strategic partnership between JD Health and YunQue Yi, a grassroots-level primary care platform. All of JD Health's AI-powered medical products will be integrated into the YunQue Yi app and opened for free to all registered primary care clinicians across China, ultimately bringing higher-quality primary care services to general patients.

1. The core product available through this partnership is JD Zhiyi, an AI physician tool developed by JD Health. It has integrated over 50 million medical literature and guideline resources, plus more than 160,000 drug package inserts. As of the announcement of the partnership, it already serves over 1 million clinicians nationwide and has supported more than 20 million assisted clinical decision-making cases.

2. JD Zhiyi recently completed a major version upgrade, adding three new practical features: a deep thinking mode adapted for complex cases, a medical calculator covering more than 200 commonly used clinical tools, and a research assistant to support primary care clinicians in academic work. It has also integrated authoritative oncology guidelines from the Chinese Anti-Cancer Association and upgraded its algorithm performance.

3. After the partnership goes live, grassroots patients will gain access to more standardized chronic disease follow-up and health monitoring, as well as more convenient drug purchasing and delivery services, greatly improving access to medications in primary care regions.

This strategic partnership between JD Health and YunQue Yi creates new opportunities for pharmaceutical brand owners to enter grassroots-level markets, delivering multi-dimensional value across marketing, channels and consumer trends.

1. For brand marketing: Brand owners can leverage the nationwide primary care clinician network built through this partnership to run下沉式 digital academic promotion, directly reaching frontline primary care clinicians and effectively solving the long-standing problem of difficult market penetration for traditional academic promotion.

2. For channel development: JD Health already covers 1 million natural villages across China, with 87.1% of county-level regions eligible for same-day or next-day delivery, laying a solid foundation for online and offline channel下沉. Brand owners can quickly complete grassroots market channel布局 using this existing system.

3. For consumer trends: The number of chronic disease patients purchasing medication in grassroots markets has grown more than 113% over three years, marking the entry of the grassroots chronic disease market into a high-growth phase. Brand owners can capitalize on this trend and precisely match user demand through the AI-assisted diagnosis + chronic disease management chain to expand market share.

This partnership builds an entirely new grassroots pharmaceutical service system, bringing clear incremental opportunities for pharmaceutical sellers and providing direction for business development.

1. Market opportunity: Demand for chronic disease medication in grassroots markets is growing rapidly, with total users up more than 113% over three years. JD Health has already completed delivery coverage across 1 million Chinese villages, with 87.1% of county-level regions offering same-day or next-day delivery. The foundation for growth in the grassroots market is fully mature, making it a high-growth incremental market worthy of布局.

2. Business model: The "AI-assisted diagnosis + primary care clinician + pharmaceutical supply chain" integrated model created through this partnership gives sellers a complete end-to-end chain from grassroots user acquisition to final delivery, allowing sellers to reach massive下沉 market users via this framework.

3. Opportunity note: Sellers can leverage the new traffic opportunities opened by this partnership, integrate into the system to expand grassroots business, use AI to match user demand more accurately, reduce customer acquisition costs, and improve conversion efficiency.

The partnership between JD Health and YunQue Yi brings new commercial opportunities for pharmaceutical manufacturers and provides a reference direction for their digital transformation.

1. Commercial opportunities: Manufacturers can use the grassroots primary care clinician network built through this partnership to run digital academic promotion, deliver product information directly to frontline primary care clinicians nationwide, quickly expand sales channels in下沉 markets, and unlock new growth space.

2. Product development and design: Through the AI-assisted diagnosis and chronic disease management system, manufacturers can quickly collect clinical feedback and demand from grassroots settings, helping adjust R&D direction and optimize product design to better meet the needs of grassroots patients and clinicians.

3. Insights for digital transformation: The "AI + supply chain" terminal empowerment model adopted in this partnership offers a new approach for pharmaceutical manufacturers to connect to end users. Manufacturers can quickly complete digital channel布局 by leveraging mature third-party AI and supply chain capabilities, rather than building the entire system from scratch.

This partnership reflects new development trends in the grassroots medical service industry, clarifies core industry pain points, and provides a referenceable solution direction.

1. Industry development trends: AI empowerment for grassroots healthcare has entered the implementation phase, with AI medical capabilities now being opened for free to primary care clinicians and monetized through back-end services. AI healthcare has also evolved from general capabilities to scenario-specific empowerment, and the industry has begun pushing for standardized evaluation of AI medical capabilities.

2. Core customer pain points: Primary care clinicians generally lack the capacity to handle complex cases, face high learning barriers for advanced medical tools, and have limited research support; pharmaceutical companies struggle with low penetration of marketing in下沉 markets; and grassroots patients face poor access to medication.

3. Reference solution: Industry players can integrate AI technical capabilities with existing primary care clinician networks, attract both B-end and C-end users by opening AI tools for free, then monetize through linked services including supply chain, academic promotion and chronic disease management to build an integrated healthcare service model.

This partnership provides a mature reference model for operational collaboration between healthcare platforms and clarifies the future development direction for the industry.

1. Platform collaboration model: Different platforms can achieve win-win outcomes through complementary capabilities. In this case, JD Health contributed AI technology and pharmaceutical supply chain capabilities, while YunQue Yi contributed its nationwide primary care clinician network. The two sides jointly built an integrated service model for shared monetization, without needing to build out full end-to-end capabilities independently.

2. Insights for platform operation: Platforms can attract target users by opening high-value core AI functions for free, continuously improve user value through feature iteration and upgrades, and thereby boost user stickiness and activity. The three new features added in the recent JD Zhiyi upgrade have further enhanced its appeal to primary care clinicians, for example.

3. Profitability and risk note: Platforms can develop multiple revenue streams including chronic disease management, drug delivery, and pharmaceutical academic promotion based on their existing user base, while prioritizing compliance operations—compliance is the foundation for platforms providing grassroots medical services.

This partnership demonstrates the latest developments in the domestic AI healthcare industry's commercial落地, explores a replicable new business model, and carries high research value.

1. New industry trends: AI healthcare has gradually evolved from the early model of institutional paid licensing, and is now exploring a new path of free access for front-end users with monetization through back-end supply chain and commercial services. The technical architecture of AI healthcare has also upgraded from passive question-answering to evidence-based intelligent agent architecture that can independently complete long-chain clinical tasks, and the industry is shifting from capability building to standardized evaluation system construction.

2. New business model: This partnership explores an integrated "AI capability + primary care clinician network + pharmaceutical supply chain" business model: it acquires primary care clinician users through free AI-assisted diagnosis tools, then generates revenue through chronic disease management, drug delivery and下沉 market academic promotion for pharmaceutical companies, solving the long-standing problem of difficult commercial落地 and monetization for AI healthcare.

3. Promising new research directions include: outcome evaluation of AI empowerment for grassroots healthcare, construction of standardized evaluation systems for evidence-based medical AI, growth patterns of medical services in下沉 markets, and sustainable monetization models for AI healthcare.

Disclaimer: The "Quick Summary" content is entirely generated by AI. Please exercise discretion when interpreting the information. For issues or corrections, please email run@ebrun.com .

I am a Brand Seller Factory Service Provider Marketplace Seller Researcher Read it again.

【亿邦原创】8月12日,京东健康与基层医疗服务平台云鹊医宣布达成战略合作。双方将整合京东健康的“AI+供应链”能力与云鹊医覆盖全国的基层医生网络,共同构建“AI辅诊+基层医生+医药供应链”一体化的健康服务新模式。

此次合作的核心是将京东健康的AI医疗能力向基层免费开放。作为此次合作的主要落地产品,京东知医是京东健康推出的AI医生工具,自2026年1月上线以来,已整合超5000万份医学文献、临床指南及权威期刊资源,以及超16万种药品说明书。截至合作宣布时,该工具已服务全国超百万医生,辅助诊疗决策超2000万次。

根据协议,京东健康全系AI产品将完整接入云鹊医APP,平台内所有注册基层医生可免费使用。云鹊医是目前国内合规运营的基层医疗服务平台之一,拥有覆盖全国的基层医生网络,是链接基层医生与群众的核心数字化入口。

在达成合作的同时,京东知医同步完成重大版本升级,推出三项新功能:

深度思考模式:针对多病共存、多重用药、疑难会诊等复杂场景,系统可自主拆解临床问题、规划循证检索路径,并对多源证据进行分级评估与交叉验证,为基层医生提供决策支持。

医学计算器:覆盖200余项常用医学工具,涵盖疾病评估、风险分层、用药剂量、心血管风险等类别,计算结果支持AI循证实时解读,帮助基层医生降低对复杂量表与公式的学习门槛。

科研助手:这是京东知医首次将能力延伸至医生科研场景。该功能涵盖AI写作助手与科研选题分析两大模块。写作助手支持文献综述、科普患教、讲课汇报、文献研读四个方向;选题分析则结合基金热点与文献空白,提供选题评分及研究路线建议。该功能向所有基层医生免费开放,后续版本计划拓展数据统计分析与智能选刊投稿等模块。

在权威知识库方面,京东知医近期已接入中国抗癌协会《中国肿瘤整合诊治指南》(CACA指南),覆盖29个癌种、72项诊疗技术的权威指南。

此次升级背后,是京东知医算法架构的系统性迭代。据京东健康方面介绍,产品已升级至自研循证智能体架构,引入Agentic RAG(智能体检索增强生成)与多阶段任务规划能力,构建了“任务理解—证据规划—多源检索—循证推理—安全生成—结果校验”的完整闭环链路。这一架构使模型从被动回答问题升级为能够自主拆解目标、调用工具、完成长链路医学任务的智能协作者。

此外,京东健康还联合上海人工智能实验室推出了MedEviBench医学循证权威评测集,旨在推动国内医学循证AI从能力建设走向标准化评测。

在合作框架下,双方将在以下层面展开协同:

慢病管理:基层医生在服务患者过程中,可依托AI工具通过京东健康平台完成慢病随访与健康监测;

药品可及性:云鹊医APP内嵌京东健康服务,京东健康方面称,其已实现对全国百万自然村庄的覆盖,县域当日达/次日达覆盖率提升至87.1%,基层慢病购药用户三年增长超113%;

学术推广:依托基层医生网络,为药企提供下沉式数字化学术推广服务。

文章来源:亿邦动力

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FAQ回顾

京东知医是什么?有哪些核心功能?

京东知医是京东健康推出的AI医生工具,已整合超5000万份医学文献、临床指南等资源,服务超百万医生,辅助诊疗决策超2000万次,升级后拥有深度思考模式、医学计算器、科研助手三项核心功能。

基层医生如何免费使用京东健康的AI医疗产品?

京东健康已与基层医疗服务平台云鹊医达成战略合作,全系AI产品将完整接入云鹊医APP,所有在云鹊医平台注册的基层医生均可免费使用相关AI医疗服务。

京东健康与云鹊医的合作覆盖哪些业务方向?

双方合作覆盖三大方向:一是慢病管理,支持基层医生完成慢病随访与健康监测;二是提升药品可及性,京东健康县域当日达/次日达覆盖率达87.1%;三是学术推广,为药企提供下沉式数字化学术推广服务。

京东知医的自研循证智能体架构有什么优势?

京东知医升级后的自研循证智能体架构,引入Agentic RAG与多阶段任务规划能力,构建了全链路循证推理闭环,可实现自主拆解目标、调用工具、完成长链路医学任务,协作能力更强。

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