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阿里投资长鑫科技 大赚1400亿

小孟 2026-07-29 10:25
小孟 2026/07/29 10:25

邦小白快读

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本文核心是披露阿里战略转向AI,靠投资国产芯片企业获得千亿浮盈,同时清算过去新零售布局的核心事件,可获取这些干货信息:

1.核心投资事件:国产DRAM厂商长鑫科技登陆科创板,发行价8.66元,收盘价49元,涨幅达465.82%,总市值3.28万亿元。阿里累计投入约76亿元,上市后合计持股约4.48%,股权浮盈接近1400亿元,对比碧桂园提前转让股权少赚490亿元,收益反差十分明显。

2.阿里战略变化:阿里十年前布局线下新零售,先后投资银泰、高鑫零售等,最终出售合计亏损超220亿元,目前阿里正在持续清理各类非核心资产,将资金集中投向AI相关赛道。

3.投资参考启示:产业投资要贴合时代发展趋势,聚焦符合未来方向的核心赛道,及时剥离低效非核心资产,才能获得更高的投资回报。

本文揭示了AI时代企业战略布局的新逻辑,给各类品牌商的战略调整、业务布局提供了多维度参考:

1.战略调整参考:过去阿里信奉生态越大协同越强的逻辑,靠资本买买买拓展生态边界,布局多领域多场景,实际发现股权易得但协同难以兑现,现在转向收缩非核心资产聚焦核心赛道,这一逻辑对品牌商调整自身战略有重要借鉴意义。

2.供应链布局参考:AI时代品牌商的核心供应链安全价值凸显,阿里采用产投结合的模式,既通过投资获得高额回报,又绑定了核心供应链,长鑫既是投资标的也是阿里云的核心大客户,这种模式值得品牌商学习。

3.消费趋势适配:当前AI正在重构消费交易场景,阿里已经将AI大模型接入淘宝的搜索、比价、下单全链路,品牌商需要跟上这一趋势,提前完成自身业务的AI适配改造。

本文清晰展现了阿里当前的战略调整方向,给各类电商卖家指明了市场机会与需要规避的风险,核心干货如下:

1.平台端风向变化:阿里正在整合内部电商资源,将传统电商、即时零售、本地消费业务整合为统一平台,同时大力推进AI改造平台交易全流程,卖家可以顺应这一趋势,提前调整运营模式适配AI化的平台规则,获取更多流量倾斜。

2.明确的增长机会:当前AI行业处于上行周期,存储芯片等AI相关产品供需缺口达到15年来最高,DRAM合约价暴涨90%-95%,AI服务器等相关品类的卖家迎来明确的增长风口,可提前布局相关品类。

3.风险提示:阿里正在持续退出协同性弱的非核心业务,与原有线下零售生态深度绑定、但无法对接AI核心战略的业务,后续可能逐步失去平台资源支持,卖家需要及时调整业务方向,避开相关风险。

本文展现了AI时代国内产业的发展趋势,给各类生产工厂带来了明确的机会与转型启示,核心干货如下:

1.市场需求新变化:AI大爆发带动上游零部件需求快速增长,2026年全球DRAM供需缺口达到4.9%,是15年来最严重的短缺,合约价暴涨90%到95%,AI服务器对存储芯片等零部件的需求大幅提升,上游生产制造工厂迎来明确的增长风口。

2.商业合作新机会:阿里目前正在全链路布局AI产业,从芯片设计到云计算再到下游应用都有大量布局,国产硬部件厂商有机会成为阿里的核心供应链伙伴,既能获得稳定的大客户订单,还能获得阿里产业资本的加持,长鑫科技就是典型的成功案例。

3.转型发展启示:传统零售配套制造工厂需要关注阿里逐步退出线下零售的趋势,及时调整自身渠道布局,同时要把握AI产业升级的机会,推进自身数字化转型,主动对接AI产业的生产需求,抓住新一波增长红利。

本文揭示了AI时代头部企业的战略调整方向,给各类To B服务商指明了行业发展趋势与业务机会,核心干货如下:

1.行业发展整体趋势:AI已经成为国内头部科技企业的核心战略方向,所有头部企业都在收缩非核心业务,集中资源投入AI全产业链,从上游芯片到中游算力再到下游应用都有大量投入,AI相关的服务需求未来会持续高速增长,赛道前景广阔。

2.客户核心痛点梳理:当前头部科技企业的核心痛点有两个,一是核心供应链的自主可控问题,阿里布局国产DRAM芯片就是为了补齐AI算力供应链的短板;二是AI技术和现有业务生态的融合问题,阿里正在推进千问大模型接入电商等原有业务,重构交易流程。

3.自身业务发展方向:服务商可以围绕AI产业链布局相关业务,针对头部企业供应链自主可控、AI场景改造的核心痛点开发对应解决方案,还可以对接产业资本的投资需求,获得资本加持,拓展自身业务空间。

本文以阿里的战略调整为典型案例,给各类互联网平台商的战略布局、运营管理提供了重要参考,核心干货如下:

1.战略调整方向参考:过去很多平台信奉靠资本扩张生态边界、多布局多占位的逻辑,实际运营中发现,很多收购来的资产无法实现预期的协同效应,反而占用大量资源,阿里已经转向收缩非核心低效资产,聚焦AI核心赛道,这一调整逻辑对所有平台都有借鉴意义。

2.平台运营升级方向:阿里最新的运营调整是整合内部分散的电商业务,把传统电商、即时零售、本地消费整合为统一平台,同时将AI能力全链路接入平台交易流程,提升用户体验,这指明了当前平台运营升级的核心方向。

3.风险规避启示:平台扩张不要盲目铺赛道抢入口,要始终判断资产是否能够服务核心业务,对于无法实现协同的低效资产要及时清理,避免占用过多核心资源,同时要提前布局核心供应链,保障核心业务的供应安全,应对行业周期波动。

本文清晰展现了AI时代国内互联网巨头的战略转型新动向,给产业研究提供了典型案例与鲜活的研究素材,核心干货如下:

1.产业发展新动向:AI技术爆发后,国内头部互联网企业已经完成了整体战略转向,从过去的全域生态扩张、不断拓展业务边界,转向收缩非核心业务,集中资源投入AI全产业链,已经形成了从上游芯片存储到中游算力大模型再到下游消费应用的完整布局,这是互联网行业非常重要的新变化。

2.产业投资新模式:阿里当前形成了新的资本布局模式:通过出售非核心低效资产回笼资金,再集中投资AI相关产业,部分投资还和自身核心业务绑定,比如投资大模型企业同时绑定阿里云的算力采购订单,实现投资收益和业务增长的双重协同,这是区别于过去全域投资的新模式。

3.值得深入研究的新问题:AI时代生态入口的价值已经被重构,原有多场景多入口的布局逻辑已经失效,新的入口价值体系如何构建,头部平台收缩对互联网行业竞争格局会产生哪些影响,都是值得深入研究的新方向。

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Quick Summary

This article centers on two core developments at Alibaba: its strategic shift toward AI, and a roughly 140 billion yuan unrealized gain from its investment in a domestic Chinese chipmaker, alongside its wind-down of past new retail initiatives. Key takeaways include:

1. The core investment deal: Domestic DRAM manufacturer ChangXin Technology launched on the Shanghai STAR Market with an offering price of 8.66 yuan per share. It closed at 49 yuan, up 465.82% from the issue price, giving it a total market capitalization of 3.28 trillion yuan. Alibaba invested a total of approximately 7.6 billion yuan in ChangXin, holding roughly 4.48% of outstanding shares after the IPO, translating to nearly 140 billion yuan in unrealized gains. By comparison, Country Garden exited its stake early and missed out on 49 billion yuan in potential gains, highlighting the stark contrast in returns.

2. Alibaba's strategic shift: A decade ago, Alibaba built its offline new retail ecosystem through investments in companies including Intime Retail and Sun Art Retail Group. It ultimately sold these assets for a total loss exceeding 22 billion yuan. Today, Alibaba is continuously divesting non-core assets to redeploy capital toward AI-related sectors.

3. Key investment takeaway: To generate strong returns, industrial investment must align with long-term development trends, focus on core future-facing sectors, and divest low-efficiency non-core assets in a timely manner.

This article outlines the new logic of corporate strategic positioning in the AI era, offering multi-dimensional insights for brands navigating strategic adjustment and business expansion:

1. A template for strategic reset: Alibaba once followed the logic that a larger ecosystem delivers stronger synergies, expanding its boundaries across multiple sectors and scenarios via capital-driven acquisitions. It ultimately found that while acquiring equity is easy, delivering on promised synergies is far harder. Today, it is shrinking its non-core footprint to focus on core AI-focused sectors. This shift holds important lessons for brands adjusting their own strategies.

2. A model for supply chain positioning: In the AI era, the value of secure core supply chains has grown sharply. Alibaba leverages a combined investment-operation model: it generates strong returns from its investments while locking in access to critical core supply. ChangXin is both an investment holding and a key major client for Alibaba Cloud, making this a model worth emulating for brands.

3. Align with shifting consumer trends: AI is currently reshaping consumer transaction scenarios. Alibaba has already integrated its large language model into Taobao's full user journey, covering search, price comparison and checkout. Brands need to follow this trend and complete AI-enabled transformation of their operations proactively.

This article outlines Alibaba's current strategic direction, clarifying market opportunities and key risks for e-commerce sellers. Key insights include:

1. Shifting platform priorities: Alibaba is consolidating its internal e-commerce assets, merging traditional e-commerce, instant retail and local consumer services into a single unified platform, while rolling out AI-powered upgrades across the entire transaction workflow. Sellers can align with this shift, adjust their operating models to fit the new AI-native platform rules, and capture greater traffic allocation.

2. Clear growth opportunities: The AI industry is currently in an upcycle. The supply-demand gap for AI-related products such as memory chips has hit a 15-year high, with DRAM contract prices surging 90%-95%. Sellers of AI-related categories such as AI servers are positioned for clear, strong growth and can build out their product assortments early.

3. Risk warning: Alibaba continues to exit non-core businesses with limited synergy. Businesses deeply tied to the legacy offline retail ecosystem that cannot align with Alibaba's core AI strategy will likely gradually lose access to platform resources. Sellers should adjust their business focus promptly to avoid these risks.

This article lays out development trends for China's manufacturing sector in the AI era, outlining clear opportunities and transformation insights for production factories. Key takeaways:

1. New shifts in market demand: The AI boom has driven rapid growth in demand for upstream components. The global DRAM supply gap is projected to reach 4.9% by 2026, the most severe shortage in 15 years, with contract prices surging 90% to 95%. Demand for components such as memory chips from AI server manufacturers has risen sharply, creating a clear growth windfall for upstream manufacturing facilities.

2. New business collaboration opportunities: Alibaba is building out a full-stack AI ecosystem, with extensive investments spanning chip design, cloud computing and downstream applications. Domestic component manufacturers have the opportunity to become core supply chain partners for Alibaba, gaining both stable large-client orders and access to backing from Alibaba's industrial capital. ChangXin Technology is a prime example of this successful model.

3. Insights for transformation: Traditional manufacturers focused on retail配套 production should note Alibaba's ongoing exit from offline retail, and adjust their channel positioning proactively. They should also seize the opportunity brought by AI-driven industrial upgrading, advance their own digital transformation, align their production capacity with AI industry demand, and capture the new wave of growth.

This article outlines the strategic direction of leading tech companies in the AI era, clarifying industry trends and business opportunities for B2B service providers. Key takeaways:

1. Broad industry outlook: AI has become the core strategic priority for China's largest technology companies. All leading players are shrinking non-core businesses to concentrate resources on the full AI industry chain, with heavy investments covering upstream chips, mid-tier computing power and downstream applications. Demand for AI-related services will continue growing at a rapid pace, creating massive long-term opportunity in the sector.

2. Core pain points for leading clients: Leading technology companies currently face two core challenges. First, the need for independent and controllable core supply chains: Alibaba's investment in domestic DRAM chips is aimed at addressing gaps in its AI computing power supply chain. Second, integrating AI technology into existing business ecosystems: Alibaba is integrating its Qianwen large language model into legacy businesses such as e-commerce to reshape transaction workflows.

3. Direction for business development: Service providers can build out offerings aligned with the AI industry chain, developing targeted solutions to address leading firms' core needs around supply chain independence and AI-powered scenario transformation. They can also align with the investment needs of industrial capital to gain backing and expand their business footprint.

This article uses Alibaba's strategic adjustment as a case study to offer important insights for internet platform operators on strategic positioning and operations management. Key takeaways:

1. A template for strategic reset: Many platforms have historically followed a capital-driven expansion model, pursuing broad market positioning across multiple sectors. In practice, however, many acquired assets fail to deliver expected synergies and instead tie up massive amounts of capital. Alibaba has shifted to divesting low-efficiency non-core assets to focus on its core AI sector, and this adjustment logic holds lessons for all platforms.

2. A clear direction for platform operational upgrade: Alibaba's latest operational overhaul consolidates its fragmented internal e-commerce businesses, merging traditional e-commerce, instant retail and local consumer services into a single unified platform, while integrating AI capabilities across the entire transaction workflow to improve user experience. This outlines the core direction for platform operational upgrades today.

3. Insights for risk mitigation: Platforms should not blindly rush into new sectors to capture user entry points. They must continuously assess whether assets serve their core business, and divest low-efficiency assets that fail to deliver synergy in a timely manner to avoid tying up too much core capital. They should also proactively build out core supply chain partnerships to ensure supply security for core businesses and weather industry cycle fluctuations.

This article outlines the new strategic shift of China's largest internet firms in the AI era, offering a high-profile case study and fresh primary material for industry research. Key insights:

1. New industry dynamics: Following the AI technology boom, China's leading internet companies have completed a broad strategic shift: from the previous model of full ecosystem expansion and continuous business boundary expansion, they have moved to shrinking non-core businesses to concentrate resources on the full AI industry chain. They have now built out complete ecosystems covering upstream chip and storage, mid-tier computing power and large models, and downstream consumer applications, representing a major new shift in the internet industry.

2. A new model for industrial investment: Alibaba has developed a new capital allocation model: it raises capital by selling non-core low-efficiency assets, then concentrates investment on AI-related industries, with some investments directly tied to its core operations. For example, it ties investment in large model companies to computing power procurement contracts for Alibaba Cloud, delivering dual synergies of investment returns and core business growth. This is a distinct new model compared to the previous broad full-ecosystem investment approach.

3. New questions for in-depth research: The value of ecosystem entry points has been completely reshaped in the AI era, and the old logic of positioning across multiple scenarios and multiple entry points is no longer effective. Key open questions for further research include how the new entry point value system will be structured, and what impact the strategic contraction by leading platforms will have on internet industry competition dynamics.

Disclaimer: The "Quick Summary" content is entirely generated by AI. Please exercise discretion when interpreting the information. For issues or corrections, please email run@ebrun.com .

I am a Brand Seller Factory Service Provider Marketplace Seller Researcher Read it again.

阿里又押对宝了。

出品 | 电商派Pro作者 | 小孟

一笔万众瞩目的投资,把阿里送上了资本市场的高光时刻。

7月27日,国产DRAM厂商长鑫科技登陆科创板,发行价8.66元,收盘价直接冲到49元/股,涨幅465.82%,合计市值3.28万亿元,轰动行业。

而阿里,正是长鑫持股比例最高的产业投资者,也是这轮IPO最大的赢家之一。

据披露,阿里累计投入约76亿元。按照上市后的实际持股数量计算,其股权在收盘时价值超1467亿元。据此计算,阿里投资浮盈近1400亿元。

反观十年前,阿里信奉的逻辑还是用互联网重新改造线下零售。

它先后重金投资银泰和高鑫零售,把商场、超市和大润发门店装进自己的商业版图。阿里希望淘宝的流量、支付宝的会员体系和数字化能力,可以让传统零售变成一门更高效的生意。

这个故事后来没有按照剧本发展。

2024年底至2025年,阿里相继出售银泰和高鑫零售。根据公司披露,两笔交易预计带来的处置亏损合计超过220亿元。阿里花了十年时间,最终用一笔不小的损失,为自己的新零售时代结了账。

一边是买商场、买大卖场,亏掉220多亿元;另一边是买芯片公司股权,76亿元变成千亿元级账面资产。

两个故事走向完全不同结局,也映照出阿里战略在人工智能时代的一次彻底转向。

2021年底,阿里系首次入股长鑫。经过后续融资稀释,这部分股权占比约1%。2025年6月,长鑫上市前的最后一轮融资中,阿里云又拿出61亿元,成为该轮出资最多的产业投资方。

招股书显示,上市前浙江阿里巴巴云计算有限公司持股3.85%,阿里巴巴(中国)网络技术有限公司持股1.12%,合计4.97%。上市后,两家公司的持股比例被稀释至约4.48%。

两次下注之间,相隔了将近4年。

长鑫也恰好在这几年迎来了经营拐点。2025年,公司营收约618亿元,归母净利润约19亿元,结束连续亏损;2026年第一季度,归母净利润进一步升至约248亿元。

除了大力出奇迹,阿里这笔投资也有眼光和运气的加持。

与之形成鲜明对比的就是碧桂园。2024年12月,碧桂园创投在存储周期底部以20亿元转让长鑫1.56%股权。按上市收盘价计算,这次提前离场让其少赚约490亿元。

除了给阿里带来丰厚的资本回报,长鑫还有另一个身份——阿里云的重要供应链伙伴。

今年存储行业正处于超级上行周期。据高盛测算,2026年DRAM供需缺口4.9%,是15年来最严重的短缺;开年通用DRAM合约价暴涨90%到95%。

AI服务器是吃内存的大户,阿里云自己就是长鑫的客户。此外,长鑫招股书的大客户名单里,阿里云、字节跳动、腾讯都在列。

阿里平头哥这几年已经攒出了一套自研芯片组合:倚天710服务器CPU、真武PPU、镇岳510存储主控。再配上国产DRAM,存和算两条底座都攥在自己手里。

长鑫让阿里在这条供应链上,又多了一张牌。

值得注意的是,这笔令人兴奋的投资,不只是一次偶然的押注。它揭示了阿里资本布局最重要的一次转向:过去用资本扩张生态,现在卖掉低效资产,集中押注AI。

长鑫上市,只是把这场变化以最戏剧性的方式摆到了台前。

据不完全统计,阿里近年来陆续减持了十多家上市公司。开头提到的银泰和高鑫零售,只是这场清理中最具标志性的两个。

2016年,阿里以约21.5亿元入股三江购物,后续一度持股32%。从2025年开始,阿里泽泰连续实施减持。截至2026年7月15日,其持股比例已经从32%降至25%。

从银泰、高鑫零售到三江购物,阿里对线下零售的退场并非孤立交易,而是一场持续发生的撤退。

2024年3月,阿里出售约3085万股B站美国存托股,套现约3.58亿美元。同一时期,阿里减持小鹏汽车。

阿里还出售了所持宝尊股份,并减持快狗打车。据媒体披露,网易云音乐、陌陌、光线传媒、美年健康、丽人丽妆等,也先后出现在阿里的减持或退出名单中。

这些公司分属视频、汽车、音乐、社交、影视、医疗等多个行业。当年的阿里不满足于做一个电商平台。它希望消费者看视频、听音乐、逛商场、叫外卖、买车甚至体检时,都能与阿里的流量、支付、会员和数据体系发生联系。

只要一个场景里有用户、有交易,阿里就有理由投进去。

这种投资方式的隐含前提是:生态边界越大,内部协同就越强。可现实是,股权可以买到,协同却未必能够兑现。

尤其是当AI时代到来,生态入口的价值被重新认识。持有更多公司的股份,不等于掌握更多有效入口。甚至在未来,掌握更多超级APP也不代表掌握更多有效入口。

于是,除了止损和外部估值不理想的考量,无法直接服务核心业务的资产,即便有独立增长空间,也不再天然值得长期持有。

与此同时,这场收缩和聚焦也发生在组织内部。

2023年,阿里启动“1+6+N”改革,希望各业务集团独立融资、独立上市。随后,阿里云停止完全分拆,盒马暂停上市,菜鸟撤回上市申请,集团重新加强对重点业务的整合。

阿里的钱开始集中到少数几处。

一处是AI和云。

2025年2月,阿里宣布未来三年至少投入3800亿元建设AI和云计算基础设施。阿里官方称,这一规模超过过去十年相关投入的总和。

除了长鑫,阿里还投资了月之暗面、MiniMax、智谱、百川智能、零一万物等大模型企业。部分投资与阿里云算力采购相互绑定,既取得股权,也为云业务带来客户。

一处是电商。阿里将淘宝天猫、饿了么、淘宝闪购和飞猪等业务重新整合,试图把传统电商、即时零售和本地消费连成一个平台。

国际市场也没有停手,阿里2025年再次向Lazada注资3.529亿美元。阿里并未全面收缩,只是不再允许每个赛道都成为核心。

还有一处是股东回报。据披露,公司2024自然年的股份回购规模约160亿美元;2024财年,流通股数量净减少5.1%。公司开始把更多现金用于提高每股价值,而不是继续购买新的商业版图。

非核心资产能卖就卖,成熟主业负责产生现金,电商负责守住基本盘,AI和云则负责寻找下一条增长曲线。

资本布局之外,阿里还在积极推动AI与原有生态融合。

据了解,Apple智能已通过备案,阿里确认千问将作为AI能力集成其中,国行版上线在即。

在阿里内部,千问已经接入淘宝等业务,用户可以通过自然语言完成搜索、比价、下单等操作。阿里云提供算力,千问理解需求,电商业务承接交易,原本分散的技术和消费场景开始被AI串联起来。

总的来看,阿里一边清理低效资产、回购股票,一边沿着芯片、云、模型和应用押注AI。过去,阿里用资本不断扩大生态边界;现在,它更希望用AI重新激活已有生态。

长鑫上市带来的千亿浮盈固然亮眼,但更重要的信号是,阿里正在重新押注一条从芯片到消费入口的AI产业链。

注:文/小孟,文章来源:电商报(公众号ID:kandianshang),本文为作者独立观点,不代表亿邦动力立场。

文章来源:电商报

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FAQ回顾

阿里投资长鑫科技获得了多少投资收益?

阿里累计投入约76亿元持有长鑫科技约4.48%股份,长鑫科技2025年7月27日登陆科创板,发行价8.66元,收盘价达49元/股,阿里对应股权价值超1467亿元,投资浮盈近1400亿元,是本次IPO最大赢家之一。

阿里近年的投资战略发生了什么转变?

阿里过去奉行生态扩张逻辑,广泛投资零售、文娱、出行等多赛道资产以拓宽生态边界;如今战略转向聚焦AI核心赛道,陆续出售银泰、高鑫零售等非核心低效资产,未来三年将投入至少3800亿元建设AI和云计算基础设施。

长鑫科技在阿里的AI布局中有什么作用?

长鑫科技是国产DRAM厂商,既是阿里云重要的存储供应链合作伙伴,也是阿里AI产业链芯片端的核心布局,搭配阿里平头哥自研的CPU、PPU、存储主控等芯片矩阵,可帮助阿里夯实AI算力存储的底层供应链自主权。

2026年全球DRAM存储行业的发展现状如何?

2026年存储行业处于超级上行周期,据测算DRAM供需缺口达4.9%,是15年来最严重的短缺,开年通用DRAM合约价暴涨90%到95%,AI服务器庞大的内存需求是重要驱动因素之一。

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