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阿里国际站宣布推出全球首个B2B AI搜索引擎Accio 整合全球B端供给

王浩然 2024-11-14 09:56
王浩然 2024/11/14 09:56

邦小白快读

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Accio作为全球首个B2B AI搜索引擎,定位个人采购助理,提供智能采购服务并提升效率。

1. 功能模块包括AI驱动的搜索、AI重构的商品百科页面和端到端的电商平台,用户可通过对话框提出需求,系统通过多轮对话理解需求并推荐产品。

2. 搜索结果直接展示商品图片、名称、单价、最小采购件数和供应商信息,详情页提供参数规格、主要卖点、保修年限和供货商商誉等细节,并支持基于参数、安装方式、发货地、原材料的筛选功能。

3. 目前已灰度上线于“找工厂”模块,数据显示用户搜索到采购的转化率提升20%-30%,覆盖亿级商品和英语、德语、法语、西班牙语、葡萄牙语等5种语言。

Accio影响品牌营销、渠道建设和产品研发,反映消费趋势向AI采购转变。

1. 品牌营销:通过商品详情页展示参数规格、主要卖点和商誉细节,帮助提升品牌信任度和形象。

2. 渠道建设:整合全球供给包括阿里国际站平台、独立站、第三方电商网站和线下工厂,扩展品牌销售渠道和覆盖范围。

3. 产品研发:基于用户需求分析和市场调研,系统推荐产品并拆解需求,为新产品设计提供数据支持。

4. 消费趋势:用户行为数据显示转化率提升20%-30%,表明全球买家对智能采购的接受度增强,指导品牌顺应AI时代。

Accio带来增长机会和商业模式创新,提示风险与合作策略。

1. 机会提示:上线后用户搜索到采购转化率提升20%-30%,提供新增长市场,卖家可加入平台获取流量。

2. 合作方式:供给端整合阿里国际站、全球独立站和第三方网站,卖家通过平台实现全球合作和扶持政策。

3. 风险提示:供给根据服务能力分层,阿里国际站供给因履约能力处于第一梯队,其他卖家需提升服务以规避风险。

4. 商业模式:作为AI原生搜索引擎,提供端到端电商平台,卖家可学习多轮对话和需求理解技术优化运营。

Accio为工厂提供产品展示机会和数字化启示,推动商业拓展。

1. 产品展示:在“找工厂”模块灰度上线,直接展示工厂产品的图片、名称、单价和供应商信息,被系统推荐给全球买家。

2. 商业机会:覆盖亿级商品和多语言市场(包括英语、德语等),扩大潜在客户群和销售范围。

3. 数字化启示:整合全球供给(如线下工厂和独立站),启示工厂推进电商化和AI应用。

4. 设计需求:基于用户需求拆解和参数筛选,反馈产品生产和设计优化方向。

Accio代表行业趋势新技术,解决客户痛点并提供智能方案。

1. 行业趋势:全球首个B2B AI搜索引擎,类似Perplexit等产品,推进电商AI化。

2. 新技术:采用对话框形式,通过多轮对话理解用户需求并推荐产品,提升搜索效率。

3. 客户痛点:解决传统采购效率低问题,提供智能推荐和筛选功能,数据显示转化率提升20%-30%。

4. 解决方案:整合各方供给,覆盖多语言和多来源商品,为服务商提供智能化平台参考。

Accio展示平台对商业需求的响应,强化招商和运营管理。

1. 平台做法:推出AI搜索引擎,满足用户采购需求,包括搜索、百科和电商模块,类似OpenAI的SearchGPT。

2. 招商策略:整合全球供给(阿里国际站、独立站、第三方网站和线下工厂),吸引更多卖家加入平台。

3. 运营管理:供给根据服务能力分层,阿里国际站供给因完整履约能力处于第一梯队,优化资源配置。

4. 风向规避:通过履约能力保障用户体验,减少风险,项目由阿里国际站总裁张阔直接带队。

Accio揭示B2B产业新动向和商业模式,提出未来问题。

1. 产业动向:全球首个B2B领域AI搜索引擎,代表AI在电商的创新应用,由400人团队分2B和2C方向推进。

2. 新问题:当前版本仅实现愿景的10%,如何完成端到端电商平台仍待解决。

3. 商业模式:整合供给并分层管理,覆盖多语言和亿级商品,提供智能采购服务启示政策建议。

4. 政策启示:强调履约能力的重要性,项目由高层直接指挥,指导产业数字化发展。

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声明:快读内容全程由AI生成,请注意甄别信息。如您发现问题,请发送邮件至 run@ebrun.com 。

我是 品牌商 卖家 工厂 服务商 平台商 研究者 帮我再读一遍。

Quick Summary

Accio, the world's first B2B AI search engine, positions itself as a personal procurement assistant, offering intelligent purchasing services to boost efficiency.

1. Its features include AI-driven search, AI-enhanced product encyclopedia pages, and an end-to-end e-commerce platform. Users can state their needs via a dialog box, and the system understands requirements through multi-turn conversations to recommend products.

2. Search results directly display product images, names, unit prices, minimum order quantities, and supplier details. Product pages provide specifications, key selling points, warranty periods, and supplier reputation, with filtering options based on parameters, installation methods, shipping locations, and materials.

3. Currently in limited release for the "Find Factories" module, data shows a 20%-30% increase in user conversion from search to purchase, covering hundreds of millions of products and supporting five languages: English, German, French, Spanish, and Portuguese.

Accio impacts brand marketing, channel development, and product R&D, reflecting a shift toward AI-driven procurement in consumer trends.

1. Brand Marketing: Product detail pages showcase specifications, key selling points, and reputation details, helping enhance brand trust and image.

2. Channel Building: Integration of global supply sources—including Alibaba.com, independent sites, third-party e-commerce platforms, and offline factories—expands brand sales channels and reach.

3. Product R&D: User demand analysis and market research enable the system to recommend products and dissect needs, providing data support for new product design.

4. Consumer Trends: A 20%-30% rise in conversion rates indicates growing global buyer acceptance of smart procurement, guiding brands to adapt to the AI era.

Accio presents growth opportunities and business model innovations, alongside risks and collaboration strategies.

1. Opportunity Alert: Post-launch data shows a 20%-30% increase in search-to-purchase conversion, opening new growth markets; sellers can join the platform to access traffic.

2. Collaboration Methods: Supply integration spans Alibaba.com, global independent sites, and third-party platforms, enabling sellers to leverage worldwide partnerships and support policies.

3. Risk Warning: Suppliers are tiered by service capability, with Alibaba.com suppliers prioritized for their fulfillment reliability; others must enhance services to mitigate risks.

4. Business Model: As an AI-native search engine with an end-to-end e-commerce platform, sellers can learn from its multi-turn dialogue and demand-understanding tech to optimize operations.

Accio offers factories product exposure and digital insights, fostering business expansion.

1. Product Showcase: The limited-release "Find Factories" module displays factory product images, names, prices, and supplier info, with system recommendations to global buyers.

2. Business Opportunity: Coverage of hundreds of millions of products and multilingual markets (e.g., English, German) expands potential clientele and sales scope.

3. Digital Insight: Integration of global supply (e.g., offline factories, independent sites) inspires factories to advance e-commerce and AI adoption.

4. Design Input: User demand breakdowns and parameter-based filtering provide feedback for optimizing product production and design.

Accio represents industry trends and new technologies, addressing client pain points with intelligent solutions.

1. Industry Trend: As the first B2B AI search engine, akin to products like Perplexity, it drives AI integration in e-commerce.

2. New Technology: A dialog-based interface uses multi-turn conversations to understand user needs and recommend products, improving search efficiency.

3. Client Pain Points: Solves low efficiency in traditional procurement with smart recommendations and filters, boosting conversion rates by 20%-30%.

4. Solution: Integrates diverse supply sources, supports multiple languages and product origins, offering a reference for service providers to develop intelligent platforms.

Accio demonstrates how platforms respond to commercial needs, strengthening merchant acquisition and operational management.

1. Platform Approach: Launching an AI search engine to meet procurement needs, featuring search, encyclopedia, and e-commerce modules, similar to OpenAI's SearchGPT.

2. Merchant Strategy: Global supply integration (Alibaba.com, independent sites, third-party platforms, offline factories) attracts more sellers to the platform.

3. Operations Management: Suppliers are tiered by service capability, with Alibaba.com suppliers in the top tier due to full fulfillment capacity, optimizing resource allocation.

4. Risk Mitigation: Ensures user experience through fulfillment guarantees, reducing risks; the project is led directly by Alibaba.com President Zhang Kuo.

Accio reveals new trends and business models in B2B, raising future questions.

1. Industry Trend: As the first AI search engine in B2B, it represents innovative AI applications in e-commerce, developed by a 400-person team focused on both B2B and B2C directions.

2. New Questions: The current version achieves only 10% of the vision; how to complete the end-to-end e-commerce platform remains unresolved.

3. Business Model: Supply integration and tiered management, covering multiple languages and hundreds of millions of products, offer insights for policy recommendations on smart procurement.

4. Policy Implication: Emphasizes the importance of fulfillment capability, with top-level leadership guiding industrial digitalization.

Disclaimer: The "Quick Summary" content is entirely generated by AI. Please exercise discretion when interpreting the information. For issues or corrections, please email run@ebrun.com .

I am a Brand Seller Factory Service Provider Marketplace Seller Researcher Read it again.

【亿邦原创】日前,阿里国际站宣布推出全球首个B2B领域的AI搜索引擎Accio,定位类似于个人采购助理,面向全球商家开放。

据悉,Accio以对话框为主体形态,包括“AI驱动的搜索”、“AI重构的商品百科页面”、“端到端的电商平台”三大模块,类似于OpenAI的SearchGPT、硅谷明星产品Perplexit等AI原生搜索引擎。

根据阿里国际站所给出的演示,用户可直接向AI询问、提出需求,Accio会通过多轮对话,主动去梳理、理解用户真正的需求,并根据已有的B2B行业知识拆解需求、调研市场、给出建议,推荐相关产品,提供智能采购服务。

在搜索结果中,Accio将直接展示商品图片、名称、单价、最小采购件数和供应商信息,并将在详情页展示商品的参数规格、主要卖点、保修年限和供货商商誉等细节。此外,Accio还会提供筛选功能,用户可以根据参数、安装方式、发货地、原材料等细节进行筛选。

目前,Accio的部分能力已经在阿里国际站的“找工厂”模块灰度上线。阿里国际站平台的数据显示,用户搜索到采购的转化率有20%-30%的提升。

在供给端,Accio集合了各方供给,除了阿里国际站平台供给,还包括全球各色独立站以及第三方电商网站,以及部分线下工厂供给。截至上线前,Accio所覆盖的商品量已扩展至亿级,覆盖英语、德语、法语、西班牙语和葡萄牙语等5种语言。据悉,Accio将会对全球供给根据服务能力分层,阿里国际站平台的供给因完整的履约能力而处于第一梯队。

根据晚点LatePost消息,Accio项目将由阿里国际站总裁张阔直接带队。目前,阿里国际的AI团队已经超过400人,由阿里海外联席董事长兼CEO蒋凡直接指挥,该团队分为2B和 2C两个方向,分别由张阔和阿里海外AI Business负责人张凯夫负责。

张阔表示,目前上线的版本仍为半成品,“只包括了我们对AI时代B2B生意形态想象的10%,这仅仅是个开始”。

亿邦持续追踪报道该情报,如想了解更多与本文相关信息,请扫码关注作者微信。

文章来源:亿邦动力

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